The Ultimate Guide to Building a Server-Side Monetisation Strategy

Server-side header bidding isn’t just a trend — it’s now critical for faster page loads, better ad performance, and full control over your monetisation stack.

In this expert-led guide, you’ll learn how to:

  • Build a hybrid ad stack without harming user experience
  • Choose between client-side and server-side setups
  • Avoid common pitfalls in server-side adoption
  • Unlock more demand, better yield, and long-term flexibility

This white paper provides a clear, actionable roadmap for starting small or scaling up.

Why the Future of Monetisation Is Server-Side – and How to Get There

Server-side header bidding is no longer optional. To stay competitive and compliant, publishers need faster ad rendering, better privacy controls, and more monetisation flexibility — and that starts with full control over the stack.

Download the guide to learn:

  • Why server-side is essential for scalability, performance, and privacy
  • The pros and cons of client-side vs. server-side — and how to choose the right mix
  • How to build a hybrid setup with minimal engineering resources
  • Real-world results from top publishers using Pubstack’s no-code tools
  • How to run server-side A/B tests and iterate on your stack with confidence

Download the full guide now to take control of your monetisation — and build a faster, smarter ad stack.

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