The guide to maximizing Monetization while respecting user choice

A study on monetisation & user consent by Pubstack & Didomi

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This guide will cover:

👉 The impact of GDPR consent on ad monetization

👉 Top CMP-related issues and how to avoid them.

👉 A 3 part strategy to maximize monetization

👉 5 tips to maximize monetization while respecting user choice


More on this topic

Once you’re done reading our whitepaper, we’ve got something else in stock for those interested in GDPR compliance and respecting privacy ! We’ve hosted a webinar together with Webedia and ID5 to evaluate The Impact of Identity on Publishers’ Advertising Revenues

If you’d like a real-life example of how Pubstack can cover your GDPR-related needs, then we’ve also got you covered ! Since the recent changes to GDPR, especially in France, M6 has been looking for a way to monetise their consent-less traffic, while avoiding the use of GAM as it made them non-compliant. Read more about the use case right here : Use case : M6.

Other White Papers

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